George Roussos is an accomplished finance executive with over 20 years of international experience across retail, consumer goods, banking, insurance, and telecommunications. As Chief Financial Officer and Executive Board Member of Kotsovolos – PPC Group, he has played a pivotal role in transforming the company into a digitally driven, financially resilient, and purpose-led organization.

Under his leadership, Kotsovolos successfully completed one of Greece’s most significant retail integrations following its acquisition by PPC Group, achieving strong financial results and operational modernization. George has also pioneered innovative embedded finance solutions that promote consumer accessibility and financial inclusion.

Renowned for his strategic vision, ethical governance, and people-centered leadership, George continues to shape the future of finance in the retail industry. His work has elevated Kotsovolos’ role as a trusted national brand, driving sustainable growth and transformation.