A Senior Global Product Manager with 15+ years of experience in international companies with iconic brands, developing expertise in eBusiness ecosystems across CPG, FMCG, and Telecoms. Passionate about designing effective strategies (DTC, B2B2C) and a transformation catalyst (product, business model, capabilities).

Based in France, Philippa set-up and leads the first global Center of Excellence for CRM campaigns in Mars. She contributes to the acceleration of Mars’ marketing transformation program, by redesigning with her team a data driven marketing strategy enabling meaningful consumer interactions. She looks after the technology and operating models for CRM, Social, performance marketing, ecommerce, CDP through consumer experience lenses.
A Europe-lover, Philippa leads an international life having worked and lived in Greece, Switzerland, Spain assuming global and regional capacities, building digital engagement strategies for iQOS.
She holds an MSc in Business Administration and LSE Digital Marketing Analytics.